About

At Procter and Gamble, Ashley Fill leads the sustainability strategy for top home care brands across North America including Cascade, Swiffer, Dawn, and Febreze. Through understanding consumer behavior she led a project to communicate water conservation from using the dishwasher over handwashing through signage and packaging. She is also tackling the brand’s circularity strategy for Swiffer, Mr. Clean and Dawn packaging.  A 2022 GreenBiz 30 Under 30 honoree, Ashley has moved up quickly into the role created for her, one of Procter & Gamble’s few dedicated sustainability leaders, while pursuing a Master’s in Sustainability Leadership at Cambridge University, where she was awarded top of class in her first year. She is passionate about driving business leaders toward the necessary changes to reach the company’s targets of net zero by 2040, as well as fully recyclable or reusable packaging.

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Episodes

  • June 4, 2024

    Innovating Sustainable Home Care with Ashley Fill of Procter & Gamble

    At Procter and Gamble, Ashley Fill leads the sustainability strategy for top home care brands across North America including Cascade, Swiffer, Dawn, and Febreze. Through understanding consumer behavior she led a project to communicate water conservation from using the dishwasher over handwashing through signage and packaging. She is also tackling the brand’s circularity strategy for […]