Richard Eidlin’s background in renewable energy fueled his passion for discovering how businesses can create a more sustainable economy. Through years of working in sustainable industries, Eidlin developed the Progress Group, a Denver-based consultancy that helps low- and moderate-income entrepreneurs develop triple-bottom-line businesses. Eidlin is also the Director of Campaigns and Business Management at the American Sustainable Business Council, an organization of businesses and business leaders that aims to adopt a sustainable economy through public policy. “While I’m a great fan of voluntary sustainability initiatives that companies adopt, I also know that we need to change the rules and the laws in order to encourage businesses to do the right thing,” Eidlin says. “[We need to] really provide the incentive for companies to make the changes necessary. We also need to address the externalities that riddle the economy.”