About
P.J. Simmons, Chair of the Corporate Eco Forum and co-author of The Green to Gold Business Playbook, returns to the show to discuss the mainstreaming of sustainability in large U.S. companies. Simmons claims that nearly two-thirds of U.S. companies have a sustainability program in place — a figure that is up from only 38% in 2011. “The conversation is changing among senior executives,” Simmons explains. “This is about benefits; it’s about cost reduction, risk reduction, growing revenues, innovating, protecting your brand, protecting your supply chain over time [and] protecting your business model over time. Over 80% of executives see sustainability as consistent with their profit mission.”Episodes
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July 24, 2013
Mainstreaming Sustainability at Large Companies with Corporate Eco Forum’s P.J. Simmons
'The Green to Gold Business Playbook' co-author says that nearly two-thirds of U.S. companies have a sustainability program in place — a figure up from 38% in 2011.
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July 13, 2011
Crafting Environmental Business Strategy with ‘The Green to Gold Business Playbook’ Co-Author P.J. Simmons
The book makes a compelling case as to why companies should consider the environment at the forefront of their business strategies.