Following a career as head of sustainability at Best Buy, Leo Raudys launched his newest endeavor, Riduvit, as a means to help businesses make it easier to safely recycle electronics. Riduvit’s ultimate goal is to pair businesses looking to do the right thing with a certified e-waste recycler that is trustworthy and affordable, ensuring that the job gets done in the most environmentally safe manner. “Companies that need recycling services are not getting the service they deserve, and they’re probably paying too much for it,” Raudys observes. “I decided to do something about it. I took something that’s way too complicated for companies and boiled it down to its simplest elements: service, risk and cost.”