If you have ever moved, you know the hassles of changing your address for every service and listing on which your name appears. David Greenberg, a former lawyer, decided the process was simply too time consuming and unnecessarily difficult — something needed to change. The objective of Updater.com is to consolidate what fills up mailboxes across the U.S.: Skip the junk mail all together, and receive only desired and necessary mail. Consumers should be able to decide which pieces of mail they choose to receive, which will significantly cut back on wasted paper. “The environmental hazards are really serious, with respect to junk mail,” Greenberg says. “The statistics are shocking: About 100 billion pieces of junk mail are delivered each year. That’s about 800 pieces per household.”

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