Despite being born and raised in meat-centric Brazil, Fernanda Capobianco has lived virtually her entire life meat-free. After successful stints in the restaurant and catering industries, Capobianco took her sweet tooth to New York, where she launched Vegan Divas in 2010, filling her perceived void of high-quality vegan bakeries in the Big Apple. Now, the bakery has a flagship store on the Upper East Side, lots of wholesale locations around the city and a booming online business. Though every product Vegan Divas makes is 100% vegan, none skimp on taste, as evidenced by the brand’s growing fan base. “The good thing about this food is that you don’t feel guilty,” Capobianco explains. “You can have the pleasure, and after you still feel good.”

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