Promoting Green Behavior in the Media with Environmental Media Association’s Debbie Levin

May 16, 2009

John and Mike speak with Debbie Levin, President of the Environmental Media Association (EMA), about how her organization puts environmental messages into TV shows and movies. Though also working on other programs and initiatives, the EMA’s goal is to have the media promote green behavior, almost like “product placement for the environment.” Listen in as the green team discusses this idea and what some of your favorite celebrities are doing to help.